What is the primary role of insurance agents?

The primary role of insurance agents is to facilitate insurance transactions. This involves helping clients understand their insurance needs, providing information about different insurance products, and assisting them in purchasing the appropriate coverage. Agents act as intermediaries between the insurance company and the policyholders, ensuring that customers receive the policies that best suit their requirements. Their primary focus is on sales and customer service-related aspects of insurance, rather than the technical work involved in claims management, underwriting, or property valuation. By providing expert advice and guidance throughout the policy selection process, agents play a vital role in connecting consumers with the insurance products they need.